Our blog, keeping you up-to-date on our latest news.

 
 

5 UX Mistakes That Lose You Customers - Audit Checklist

• Monday, 3rd November 2025 •

 

The statistic is brutal: 88% of users do not return to a website after one bad experience (source: Sweor Research). Half of small business websites lose 50-80% of potential customers, not because of a lack of traffic, but because of poor UX. The problem? The owner can't see the mistakes – to them…

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Website Redesign +47% Conversion: A Catering Case Study

• Monday, 3rd November 2025 •

 

April 2024. Joanna, the owner of the catering company “Smaki Kaszub” from Kartuzy, calls us in frustration: “My website gets 3,000 visits a month, but I only receive 5-6 enquiries. My competitors are getting orders, and I am not. What is wrong?”

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Redesign or Rebrand? When a Company Needs a New Visual Identity

• Monday, 3rd November 2025 •

 

I'm looking through the portfolio of a gardening company owner from Gdynia. A logo designed 12 years ago in WordArt, a website built on a 2015 template, business cards printed on a home printer. “Customers have stopped calling” – I hear on the phone. “I need a new logo.”

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AI in content creation: ethics, efficiency and real-world cases from Poland

• Friday, 31st October 2025 •

 

Artificial intelligence (AI) in content creation has stopped being a futuristic vision and become an everyday tool in the hands of marketers, journalists and entrepreneurs. Poland, one of the leaders in AI adoption in Europe, is actively exploring what generative language models can do. But…

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Local Marketing 2025: How to Win Google Maps Without Overpaying

• Friday, 31st October 2025 •

 

In 2025, visibility in Google Maps is no longer an option but a necessity for every locally operating business, from restaurants and car workshops to construction firms. When searching for services “near me”, customers most often choose one of the first three suggestions the map offers them. The…

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A website that sells technical services: 9 elements that 90% of companies are missing

• Friday, 31st October 2025 •

 

Do you have a website, but the phone stays silent? Did you spend money having it built, yet all it generates is costs? It is a common problem for technical businesses – from construction, through installation, to machinery servicing. Most websites in these sectors are merely simple business cards…

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Do we really need an SEO website?

• Monday, 22nd November 2010 •

 

SEO stands for Search Engine Optimisation, which basically means optimising your website so that it’s attractive to search engines, like Google, Yahoo and Bing. This is an important process the helps your website to be found by search engines so that your website can climb higher up the search…

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Why professional web design’s important

• Tuesday, 2nd November 2010 •

 

Mixing business with pleasure is always dodgy ground and getting a friend to work on your website could be one of the biggest mistakes you’ll ever make. Do you want your website to give your business a professional online presence? Professional web design is most definitely the only route to take.

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